Series · SORA · Episode 9 · 30m 43s
SORA EP 9
By Indian Express Malayalam · More from Indian Express Malayalam ›
4.3K views49 likes2 commentson YouTube · updated Oct 7, 2026
AFF score 6.7/10 from public views and likes
Dominic Savio, a political brand consultant who worked across Kerala’s 2026 assembly election, on both the CPM-led and Congress-led sides, sits down for his first on-camera interview. This is part one of the conversation.






















Top comments on YouTube
See all on YouTube ›@PraveenGeorgeIXJun 8, 2026
Being a person with 10 years experience in human experience research, im still bit confused on the methodology. Communicating with 7000 people that too in qualitative way to collect feedback. If its done right then impressive but it raises multiple questions.
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@binusebastian1797Jun 10, 2026
watched parts 1 and 2. I disagree with some points and feel your analysis wasn’t consistent. You didn’t provide a focused examination of important factors such as caste-based voting and the general attitudes of voters at both macro and micro levels.
I also think it was inappropriate to disclose meetings with leaders from both sides, and it came across as self-promotion for your brand through the podcast. Additionally, you downplayed (or deliberately ignored) V. D. Satheesan’s charisma and brand image, which I believe is central to the UDF campaign.
Your remarks about freebies are relevant to…
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